Privacy policy

Apps Covered by This Policy:

  • 123 Counting Games for Kids
  • Cool Math Games for Kids
  • Kids Addition Subtraction Game
  • Kids Multiplication Games

Last Updated Date: 5 July 2025

Introduction

App Merchant, Inc. (“we,” “us,” or “our”) is committed to protecting the privacy of our users, especially children. This policy explains how we handle data and privacy across all our apps on both Android and iOS platforms.

Definitions

You: Refers to the user of the service or the parent/guardian of a child using the service.
Application: Refers to any of the four apps listed above.
Service:
The features and functionality provided by the apps.
Device: Any tool (such as a smartphone or tablet) used to access the Service.

Data Collection & Sharing

No Personal Data Collected: We do not collect, store, or share any personal data from our users, including children.
No PII, Location, or Sensitive Data: We do not collect any personally identifiable information (PII), location data, or sensitive data.
Any analytics or logs collected for technical improvement are anonymous and non-personally identifiable.

Third-Party SDKs & Compliance

At any given time, we may or may not be using some or all of the SDKs listed below. We do not use any SDKs outside of this list. All selected SDKs comply with At any given time, we may or may not be using some or all of the SDKs listed below. We do not use any SDKs outside of this list. All selected SDKs comply with Google Play’s Families Policy, Apple’s App Store child safety policies, and relevant privacy laws such as COPPA and GDPR-K.

Common SDKs We May Use:

Analytics, Crash Reporting, and Remote Config

  • Firebase Analytics
  • Firebase Crashlytics
  • Firebase Remote Config
  • Apple App Analytics (iOS)


In-App Purchases and Subscriptions

  • Google Play Billing (Android)
  • StoreKit / In-App Purchase (iOS)
  • RevenueCat – Manages subscriptions and purchases across platforms. RevenueCat does not access personal data and adheres to child safety standards.


Ad Services

  • Google Play Ads (Android)
  • Apple Search Ads / SKAdNetwork (iOS, if ads are shown)
  • All ad content is age-appropriate and complies with Google’s and Apple’s family/ad content policies.


User Interface and App Optimization

  • AndroidX Jetpack Libraries
  • Apple UIKit / SwiftUI
  • Material Design (Android)
  • Lottie (Android & iOS)
  • Glide (Android)
  • SDP/SSP & MultiDex (Android)
  • Gson (Android)

We review and limit SDK usage to those strictly necessary for app functionality, monetization, or performance.’s 

Permissions used within app

Permissions requested are strictly for functionality, stability, and compliance, including:

  • App analytics and error reporting
  • In-app purchase handling
  • Network monitoring
  • Ad serving (age-appropriate only)
  • Preventing device sleep during gameplay
  • Secure install tracking


We do not request access to personal contacts, location, camera, or microphone.

Parental Consent & Child Safety Compliance

Our apps are developed specifically for children and are fully compliant with:

  • Children’s Online Privacy Protection Act (COPPA) (U.S.)
  • General Data Protection Regulation for Kids (GDPR-K) (EU)
  • Apple’s App Store and Google Play Families Policy
  • No personalized or behaviorally targeted ads are used
  • No account-based social sharing or tracking

Advertisements & Monetization

Ads, if present, are limited to networks approved by Google Play and Apple for use in children’s apps. We do not show retargeting ads, and no PII is used in ad personalization.
In-app purchases (e.g., to unlock levels or remove ads) are optional and clearly labeled. Purchases are handled via Google Play, Apple’s App Store, and RevenueCat.

Data Retention & Security Data

We do not store personal data. If we gather anonymous usage logs for technical improvement, they are:

  • Not personally identifiable
  • Used solely to improve app quality
  • Stored securely using industry best practices

Links to Other Websites

Our Service may contain links to third-party websites. We are not responsible for the privacy practices or content of these websites.

Account Deletion

If any app requires a user account (for example, in future versions):
You may request permanent deletion of your account and associated data at any time.
To delete your account, use the in-app option:
Settings → Account → Delete Account
Or submit a request via our deletion page

Deletion Timeline:
All user data will be permanently removed within 30 days.
You will receive a confirmation once deletion is complete.
Any legally retained data (e.g., fraud or tax compliance) will be stored securely and separated from active records.
If we shared account-related data with service providers (e.g., RevenueCat), we will request they delete it as well.

Policy Updates

We may update this policy occasionally. Material changes will be communicated via app updates or on our website.

Contact Us

Company: App Merchant, Inc.
Support Email:
 yourappmerchant@gmail.com